Geo-Targeting and Digital Display Advertising: Why it’s a Must, Especially for Car Dealerships
Effective geo-targeting is undoubtedly essential to any online advertising campaign. However, it is particularly
Is Your Retail Experience Hindering Dealership Sales?
Is your dealership delivering a positive retail experience? While most in the industry would respond with a resounding
The Shift from Newspaper to Digital – is your Dealership on Trend?
There has been a renaissance of sorts in the advertising world over the last two decades. The digital ad, which was once
Twitter Use by Auto Brands in on the Rise – How Can Dealerships Benefit?
There is no question that major auto manufacturers and brands have found success with social media in recent years
Auto Industry Trends in 2015
The ever-evolving auto industry is an exciting space to play in, but staying up-to-speed can be challenging. As we’re in
Why Now is the Time to Embrace a Digital Strategy
Though the auto dealership industry has undergone a renaissance of sorts in the past decade, many are still reluctant t
Text and Chat: The Secret to Marketing to Millennials
Marketers in all industries are in the middle of a race against time, a race to engage millennials. This young
Are You Delivering a Positive Customer Experience? The Odds Aren’t in Your Favor!
Delivering a positive customer experience is essential in virtually every business, particularly in highly competitive
The Essential Elements of an Effective Dealership Website
How effective is your dealership website? As more and more consumers turn to the web during the automotive research