You know what’s worse than wasting digital marketing spend? Telling your boss that you haven’t fixed it yet. As the people who are responsible for driving VDP traffic and bringing qualified buyers to your dealership’s front door, a big part of

It’s no secret: Taking advantage of your buyer’s behavior will bring you more leads and can be what you need to edge out

“What’s the ROI on our digital marketing?” Many dealership Marketing Managers hate it when their GMs ask this question

2015 is looking to set records! What are you doing to maximize your sales? No, you’re not imaging it, that dealership down the street IS advertising more and… they seem to be moving more cars than ever! So much so that you’re thinking

In recent years, industry analysts have begun to recognize the buying power women currently hold in the marketplace, and

Are you missing a large advertising opportunity because you are not yet on mobile? Mobile isn’t just a vital advertising

Are you struggling with differentiating your dealership from the rest? Setting your dealership apart from your

What do your dealership reviews say about you? Apparently a lot. According to research from econsultancy.com, 61% of

We have heard plenty of talk lately about multi-device advertising; the challenges, the benefits and how the heck to do