It’s no secret: Taking advantage of your buyer’s behavior will bring you more leads and can be what you need to edge out

“What’s the ROI on our digital marketing?” Many dealership Marketing Managers hate it when their GMs ask this question

2015 is looking to set records! What are you doing to maximize your sales? No, you’re not imaging it, that dealership down the street IS advertising more and… they seem to be moving more cars than ever! So much so that you’re thinking